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Storytelling for Product Managers
Welcome
Tell us about yourself
What will you learn? (1:36)
The Product Storytelling Framework
Your "Story-Driven Success" (2:32)
The framework overview (1:36)
Before You Start: Goals and Audiences
Your goals (4:34)
One story, many points of view (4:04)
Narrative
The 4-Part Story Structure (5:14)
Be Smart with Your Time (7:00)
The Credibility Factor (5:39)
The Power of Authenticity (4:53)
Avoiding Pitfalls (4:48)
Mastering Narratives: Live Tutorial (22:35)
Refine
Intro to "refine" (2:00)
Make it short (6:48)
Structuring Long Messages for Clarity (8:16)
Using special lingo (3:25)
English as a second language (3:23)
Using colors (6:19)
Simplifying number display (8:05)
Using it all: Let's refine together! (8:41)
Presentation design 101 cheat-sheet
Present
Intro (0:32)
Back to your audience (1:51)
Preventing surprises - Your story's journey (6:15)
Wrapping Up!
Wrapping Up (1:03)
The Complete Product Storyteller Checklist
Teach online with
Intro to "refine"
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